In the midst of the COVID pandemic it was still possible to travel in Peru and feel relatively safe. Jules Eden retells his experience in this witty and funny birding trip report.
Birding tours for the 99%.
Here is the paradox. With 45 million people identifying themselves as birdwatchers in the US it is less than 1% who would qualify as traditional birders being members in a birdwatching club, participating on organized field trips and would pay for guided birdwatching excursions and tours.
So why are there so few birding tours for the 99%? What is wrong with most birdwatching tours? Why don’t 44.5 million US birdwatchers take any birding trips? How can that potential market be untapped?